This section contains all of our press releases, latest news, views and statements. For media enquiries please contact the Be Real Communications team.
More than three-fifths (64%) of young people are worried about parts of their appearance as they are heading back to school this week, including their skin, body shape and being overweight, new figures from the Be Real Campaign for body confidence have revealed. YMCA’s Be Real Campaign surveyed more than 800 young people across the UK with…
DetailsThe Be Real Campaign have teamed up with fuller bust lingerie and swimwear brand Curvy Kate to spread those positive body vibes with the Cartwheel challenge. The mission of the #BeRealCartwheel challenge is to raise awareness for the Be Real Campaign and to also have a giggle, because your cartwheel doesn’t have to be perfect. Cartwheels…
DetailsAs Love Island hits screens across Britain this evening, the Be Real Campaign responds to the controversial line-up. Liam Preston, Head of YMCA’s Be Real Campaign, said: “In the run-up to this year’s Love Island, we genuinely thought that the producers might have heeded the outcry from last series’ ‘perfect’ line-up. Unfortunately, this does not…
DetailsAlmost two-thirds of young people (61%) feel pressure to look their best online, according to new findings from the Be Real Campaign. The alarming research also revealed that more than two-thirds (67%) regularly worry about the way they look. In response to this pressure, our research found that more than two-thirds of young people (67%)…
DetailsDenise Hatton, Chief Executive of YMCA England and Wales, a founding partner of the Be Real Campaign for body confidence, said: “With more than half of young people (55%) being bullied about their appearance and 80% of this taking place in school or college, YMCA’s Be Real Campaign is working at source to try and…
DetailsThe Advertising Standards Authority has banned an advert for lip fillers which suggested the procedure was “as commonplace as getting your hair done”. Liam Preston, Head of YMCA’s Be Real Campaign said: “The Be Real Campaign welcomes the Advertising Standards Authority taking action on irresponsible advertising such as this. It’s disgusting that companies continue to…
DetailsA new guide about how to stay body confident throughout Christmas has been launched to help people make the most of the festive season and not miss out due to worries about their appearance. The Be Real Campaign’s Body Confidence Christmas Guide, launched today, includes top tips on how to worry less about what we…
DetailsPeople across the country have been urged to show their real-selves this summer after new figures reveal that celebrities and people on social media put the most pressure on young people to look ‘perfect’. Youth charity YMCA spoke to more than 1,000 young people aged 11 to 16 years-old about body image expectations, with 58%…
DetailsUK Plus Size Fashion Week has teamed up with the Be Real Campaign to promote healthy body image with a special event that will see celebrities, influencers and plus size models strut the runway on 5 May in London. The event will bring together brands, organisations, influencers, celebrities and the general public to launch the…
DetailsThe Be Real Campaign has teamed up with performance poet and novelist Laura Dockrill to raise awareness of positive body image, as part of the author’s latest book Big Bones. Launching today on International Women’s Day, Big Bones is a coming-of-age story about self-appreciation, love and gratitude that celebrates the body and Laura’s love for…
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