We want healthy living and general wellbeing to be prioritised over just appearance and weight. We’re calling for the healthcare sector and those in the diet, health and fitness industries to promote long-term healthy living and wellbeing ahead of short-term quick fixes. We want individuals to celebrate feeling good and being healthy.
Find out what’s happening to encourage Real Health.
We want the media, businesses and advertisers to positively reflect what we really look like. We’re calling for businesses, publishers, editors and advertisers to act responsibly by positively promoting different body shapes and sizes, people with and without disabilities, and all ages, genders and ethnicities. We want the public to choose brands that promote body confidence and challenge those that don’t.
Find out what’s happening to create Real Diversity.